Businesses both big and small have, in one form or another, taken a hit due to the economic crisis induced by the global coronavirus pandemic.
We’ve seen major brands declare bankruptcy and hundreds of thousands of people worldwide lose their jobs. Small businesses have taken as great a hit, with people having to shut down their life’s work in the course of a few devastating months.
The world as we once knew it is no more and so the business systems which used to work, are being re-evaluated in order to create the future we want and need to restore people’s livelihoods. Now is the time to be asking the hard questions about the values we want to embody both as consumers and businesses.
Times may look tough, but we want to remind you not despair completely!
We’ve collated the top resources from some of the best minds in the business to give you some direction on where you want to take your business in the post pandemic world.
Preparing your Business for a Post Pandemic World: Need to strategize and pivot but aren’t sure where to even begin? The Harvard Business review gives you a place to start.
What Business in a Post Pandemic Economy Looks Like: Forbes Magazine is giving you the direction from which to view your new business strategy and how to correctly position yourself for your customers.
How to Start a Business After Covid-19: The new economy will provide new opportunities in previously unseen areas. Thinking of starting a new business? Nicole Fallon shares some tips on how to do just that.
StoryBrand: This is the perfect time to rebrand (or correctly brand) your business in order to rebuild momentum for your business. Donald Miller is the expert on business branding. Don’t forget to pick up the e-book version of his book, Building a Storybrand.
Beyond the Coronavirus crisis - The Next Normal: The McKinsey Blog is at the forefront of updates and insight on how individuals and businesses can prepare to reset for growth beyond the coronavirus. There’s an abundance of valuable information and articles on the blog you can very easily immerse yourself in.
Instagram Covid-19 resources: Social media is on it’s way to becoming a future pillar of doing business. Without a solid social media strategy, your business is likely to fall behind those of your competitors and so now is the perfect time to re-evaluate your presence, starting with Instagram, and they have collated all the tools to do just that.
Whatever your business looks like now, know that the whole world has felt the impact of the current climate and that having to rebrand and re-evaluate our practices, might just be a blessing in disguise.
Got any other business resources to share? Leave them in the comments below so the community can find them too!
